On Point Executive Center is a locally owned professional services company located in the Tampa Bay Area. They offer on demand services for businesses with any budget in the Tampa, St. Petersburg, Clearwater area. On Point boasts waterfront conference rooms and offices, personal receptionist services, and corporate address services on demand, only when you need them.
Our first project was creating a series of 4 banners for the “Whatever Women Want” Expo at Raymond James Studium on November 17th, 2012. We wanted to highlight the wide variety of services offered, along with its central location and stunning waterfront views.
Check out the banners below:
In addition to the banners, we also created two postcards for the months of October and November respectively, geared towards new business owners with an incentive to come and take a tour of the facility with a chance to win 12 months of free receptionist services and an ultimate work mate rolling briefcase engineered to support road warriors, just like the client does!
On the first day the first postcard was mailed, On Point Executive Centers received a call-in from one of the postcard recipients requesting a tour. The client signed on immediately for a full-time office. The lifetime value of that client alone will have more than paid for this advertising campaign. The rest of the new business leads are gravy! Also, the client’s participation in the expo provided valuable face to face engagment which helped create awareness of their non-traditional professional services offered. Client reported two (2) good new leads from the trade show exposure!
We also created an ad to increase brand recognition for the Working Women of Tampa Bay’s membership book. We also created On Point’s personalized stickers for out-bound packages.