In the world of real estate, quality listings are gold. Coming up with cost-effective lead generating ideas that will put you ahead of your competition, can be challenging.
The Hayslett Team came to us with a budget and an idea – leverage a recovering housing market with a vanity URL the client secured many years ago, MyStressFreeListing.com. With over 30 years of experience passed on from generation to generation, The Hayslett Team is known for its high quality level of service and professionalism.
The NV Advertising team developed a fully integrated advertising media campaign that included:
1. Utilizing radio to complement overall campaign and further augment overall market reach while delivering a high frequency. Click here to launch your media player and hear REALTOR Kenny Hayslett’s Radio Spot
2. Utilizing out-of-home bulletins to deliver the drive to website message on highly visible, heavy trafficked arteries.
3. Incorporating a digital pay-per-click search and display campaign to capture consumers as they are in the “research” phase of selling/buying a home. Users were being targeted based on geography, interests, and specific keyword lists.